Take action in promoting racial equality now, survey of the UK reveals

A view of the nation shows meaningful change is needed now

We asked over 1000 people across the UK about their views on racism and ethnic diversity to support BT and Business in the Community’s, Manifesto For Action event.

Our findings show there is a clear call for more action to be taken in promoting racial equality. The Black Lives matter campaign helped raise awareness towards the challenges ethnic minorities face and has resulted in consensus that more must be done to alleviate discrimination and encourage equality. Now is time to move forward beyond words and focus on the meaningful actions that can be taken.

Hall & Partners Diversity policies impact sales and hiring practices
Consumer and employees will reject companies without a positive and clear diversity policy

Consumers and employees will now actively reject companies that do not have a positive ethnic diversity policy. Looking forward, most people see addressing racial inequality as everyone’s responsibility – from the government, education system, companies and indeed all of us as individuals. They do however want meaningful action. For companies, this action starts within. Actions such as investing in training and increasing the diversity of the entire workforce, are most important to address before looking externally.

Hall & Partners Diversity policies impact sales and hiring practices
Business in the Community : Race at Work Charter

To promote meaningful long-term changes within society, everyone shares responsibility. Hall & Partners are devoted to addressing these issues with a clear manifesto, action plan, and dedicated D&I global team to help promote and drive change.

Serena Sandhu
Serena Sandhu
Hall & Partners

Check out more Client Resource articles

Why it’s better to prepare for multiple futures, rather than striving to accurately predict just one

The Dodgers game that could have made history teaches us an important Brand Strategy lesson

Stop only asking if patients will use a new treatment, and start looking for their unmet needs

What will be the next unpredictable, life-altering event in the healthcare sector?

Why a cultural perspective on health and disease can help us better understand our past, present and future

Hall & Partners appoints talented trio to global leadership team to accelerate growth and implement its new corporate strategy

Why foresight and trends research provides pharma with much-needed agility

3 reasons most segmentations fail

3 strategies for protecting your brand while raising prices

Protecting Your Brand in an Era of High Inflation


Signup for our Newsletter

A monthly newsletter bursting with thinking on how to grow your brand: from in-depth analysis to practical advice. Sign-up for the latest industry perspectives, insight reports, free-to-attend webinars, and exclusive events.

You can view our privacy policy here. By submitting this form you are opting in to receive occasional brand, marketing and communications insights from Hall & Partners