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When in Dubai | Culture, people, things to do and memorable brands
When in Dubai
Cultural Currents

Increasing globalisation and the settling of various immigrant groups have transformed Dubai into a melting pot of different nationalities, creating a cosmopolitan culture that is in synch with other global cities. This is nowhere more evident than in Dubai’s shopping culture which is on a par with cities such as New York and Paris. Home to the world’s largest shopping mall, it should come as no surprise that shopping is considered as something of a hobby for most of its residents, as well as being a big pull for tourism.

Recently, the retail space has seen a shift with a rise in outdoor urban style concepts that have revolutionised the city’s shopping culture. These destinations are creating fresh experiences for tourists and residents as their shopping journey can now involve feeling the seaside breeze at La Mer, exploring the street art at City Walk, stumbling upon creative events and installations at Dubai Design District (D3) or being involved as a community at the Zabeel Ripe Market.

Shopping is no longer about simply entering a store and buying products, but rather a journey that encapsulates all the five senses leaving the shopper thoroughly satisfied.

 
 
 
 

Dubai boasts a shopping culture that is on a par with cities such as New York and Paris. A city that is home to the world’s largest shopping mall, it should come as no surprise that shopping is somewhat considered as a hobby for most of its residents and is a big pull for tourism as well.

Recently, the retail space has seen a shift with a rise in outdoor urban style concepts that have revolutionized the city’s shopping culture. These destinations are creating fresh experiences for tourists and residents as their shopping journey can now involve feeling the seaside breeze at La Mer, exploring the street art at City Walk, stumbling upon creative events and installations at Dubai Design District (D3) or being involved as a community at the Zabeel Ripe Market.

Shopping is no longer about simply entering a store and buying products, but rather a journey that encapsulates all the five senses leaving the shopper thoroughly satisfied.

an interesting thing to do

If you like to stroll along the beach while shopping, The Beach opposite JBR is the place to be. Set against the backdrop of the Arabian Sea, the destination offers a plethora of restaurants and retail stores, alongside a Cineplex, various fitness facilities and outdoor activities that engage the community. During winter, an outdoor artisanal bazaar ‘The Market’ hosts several pop-up stalls that sell food, trinkets and one-off pieces brought in from many other countries.


If you like to stroll along the beach while shopping, The Beach opposite JBR is the place to be. Set against the backdrop of the Arabian Sea, the destination offers a plethora of restaurants and retail stores, alongside a Cineplex, various fitness facilities and outdoor activities that engage the community. During winter, an outdoor artisanal bazaar ‘The Market’ hosts several pop-up stalls that sell food, trinkets and one-off pieces brought in from many other countries.

One local brand

Meraas is a local holding company that strives to design a better city for people to live in, work and visit. Through unique districts spread across Dubai, like Box Park and City Walk, they’ve not only created a platform for the local brands and artists, but also provided a place that stimulates creativity and expression of ideas among the diverse mix of cultures that call this city home.

How is your brand experienced and loved around the world?

Let us help you understand
 

⭐🇦🇪

With thanks to Sakeena Karam for her unique, cultural insights.